Black and Nonpartisan Outreach

The definition of insanity is to do the same thing over and over and expect a change.  The Black community votes over 85% of the time for the democratic party, but has consistently seen a downturn in the volume of voting.  The root cause is a lack of real voter outreach program.   While the churches provide consistent voting from older black voters, the black youth has been disenfranchised, mis-informed and ignored.  The solution is to create real voter outreach in our community designed to activate and motivate our community to vote.  Blackbook Media has partnered with the Independent Black Voters to fill this void and activate turnout in our community.   The following is a one page proposal to increase black participation by 10-20% during the general election.

Blackbook Media has partnered with We Vote to identify/engage our target market

Digital Door Knocking -Social Media – Hitting our target market.  Utilizing Facebook and Instagram and private media channels, we reach over 10,000 black voters.  We connect the dots and educate/motivate our target market.

Community engagement – Meeting our community where they work and play.  Trust doesn’t happen overnight.  Blackbook Media utilizes our Media Lounge and digital billboard to meet voters where they live.  We will focus on North Las Vegas, Vegas and Henderson to engage the forgotten voters,  These forgotten groups include 30 and under black youth, ex-felons and misinformed black folks.   This will be achieved thru popup parties and participation in summer events in an around the area.

Measure of success – Blackbook Media is creating a private black outreach database designed to reach over 20k black voters.  Our database will be used to create a specific message to our target market.   Lombardo won the last election by 2.2%.  Increasing black voter by 10% is critical to defeating him in this election cycle.